Atsuko Okatsuka has become one of comedy’s freshest and most authentic voices. With her disarming humour, fearless honesty, and unmistakable style, she turns vulnerability into laughter and awkwardness into connection. She is a Joyvolutionary because she proves that joy is not the absence of hardship, but the alchemy of it — transformed into art that makes people feel less alone.

When KPop Demon Hunters burst onto screens, few could have predicted the seismic impact it would make. Directed by Maggie Kang and Chris Appelhans, the film blends K-pop, supernatural action, and Korean mythology in ways that feel both explosive and heartfelt. A true example of Joyvolutionary belief in one’s dreams and collaborating with a team with the vision to make it reality.

Viola Davis is the essence of a Joyvolutionary. She has transformed struggle into strength, silence into voice, and vulnerability into power. She reminds us that joy is not the absence of pain, but the alchemy of truth into freedom. Through her life and art, she calls us to our own Joyvolution — to stand tall, speak truth, and live unashamed.

Tina Turner embodied the spirit of Joyvolution. Rising from hardship, she transformed her pain into power, her voice into liberation, and her rhythm into joy. Her presence radiated freedom — fierce, unapologetic, alive. A true Joyvolutionary, Tina showed us that joy is not escape, but the ultimate act of sovereignty and self-determination regardless of history.

Vincent van Gogh was not only one of the greatest painters in history — he was a Joyvolutionary, a soul who transformed inner storms into radiant visions. Though his life was marked by hardship and solitude, he lived with a relentless devotion to beauty, colour, and truth. Through his art and words, he showed us that joy can be born from struggle, and that creation itself is an act of revolution.